Did you see us in Las Vegas last month? Our elves were at the Las Vegas Convention Center for ICSC’s RECon, the world largest global gathering of real estate professionals.
What is RECon?
RECon is a global retail real estate convention organized by the International Council of Shopping Centers (ICSC). Developers, owners, brokers, and retailers come to the event to network and connect with potential and existing clients. Because retail is one of our major industry sectors, it’s a great opportunity for us to attend.
The Main Attraction: The Moa Tree
For this show, our elves created a space that inspired attendees to start thinking about how they will decorate their property for the holidays. Rather than filling our booth with our products, we took a new approach and featured one product: our Moa Tree.
The Moa tree is a light-up tree created by our partner, Globall concept. Because the tree towers nearly 27 feet tall, it was seen from far across the room. This made it incredibly easy for event attendees to find us.
The Yorkton Chair made our booth social. Visitors were encouraged to take a break from being on their feet and sit in the chair for a photo. Below are a few of the instagrammable moments we captured.
See You Soon
Overall, the convention was a huge success. Thank you to everyone who visited us at ICSC REcon 2019. We can’t wait to reconnect with you and help you create your holiday program for 2019 and beyond!