The Dos and Don’ts of Holiday Decorations in Commercial Spaces

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Time to read 10 min

Alicia Gonzalez

By Alicia Gonzalez

The Dos and Don’ts of Holiday Decorations in Commercial Spaces

There’s a lot riding on a commercial holiday display. Unlike a residential display, which mainly serves the purpose of pleasing you and your family, business Christmas decor attracts foot traffic, potentially increasing sales, and makes a (hopefully) favorable impression on your customers. With that in mind, business owners should understand the dos and don’ts of holiday decorations. 

This article will explore the various facets and offer commercial holiday decorating tips to ensure a successful holiday season. 

Role of Holiday Decorations in Commercial Settings

Holiday decorations play a huge role in commercial settings, serving the following purposes:

  • Attracts Foot Traffic: A stunning display can attract consumers to your store, increasing brand awareness and sales potential.
  • Supports a Pleasant Environment: Holiday lights improve mood for many people, evoking pleasant memories and reminding them that the holidays are approaching. When implemented in a store environment, they will contribute to an enjoyable experience, making consumers think fondly of your store and encouraging them to return. The festive workplace environment also puts workers in a good mood, making them more likely to provide excellent service.
  • Boost Sales: In addition to attracting foot traffic, commercial Christmas lighting reminds people that the holidays are coming soon. It’s the perfect time to purchase items for themselves or a loved one.
  • Standing Out from Competitors: A unique holiday decor scheme can make your company stand out from competitors. Consumers will be drawn to your exceptional aesthetic, ensuring they visit your store first. 

The Essential DOs of Commercial Holiday Decorating

Decorating during the holidays is a must, but your decorations must be well-thought-out and of high quality to make a positive first impression. Here are some holiday decoration guidelines for businesses that ensure positive results. 

Do Align Decor with Your Brand and Customer Experience

Customers should be reminded of your brand when they are in your store. The right professional holiday decorations can effectively convey your brand message. Here are some tips that will guide you in the right direction.

  • Use Branded Holiday Decor: Add your logo to your ornaments , banners , and selfie-stations . In addition to reminding people of your brand, they may show up in pictures people take on your property. If posted on social media, these photos can serve as free promotion.
  • Integrate Brand Colors: Innovative designers are going outside the typical red and green color scheme, incorporating unusual hues. This presents the perfect opportunity for you to include your brand colors in your decorative elements.
  • Include Products in Your Holiday Design: If you sell tools, consider displaying a tree with tool elements. If you sell jewelry, adorn your tree with bracelets and necklaces. These decorating schemes are an innovative way to remind people of what you sell. 

Do Focus on Key High-Traffic Areas (Entrances, Lobbies, Displays)

Decorate strategically by placing decorations where people are likely to see them. These include:

  • Entrances: A decorated entrance will immediately immerse people in the holiday experience, providing a positive outlook of your store and company.
  • Lobbies: Companies that offer an office environment should follow office holiday decor best practices with lobby Christmas decorations. Like entrances, these are also the areas where customers first interact with your company. They also often serve as waiting areas for clients, contributing to a more pleasant experience.
  • Displays: Retail stores may choose to showcase a specific product during the holiday season. Enhance these displays with festive elements, such as garlands , snowflakes , and other seasonal designs. 

Do Use Commercial-Grade, Fire-Safe Materials

The materials used in your decorations should be commercial grade, ensuring they withstand the test of time and look elegant, rather than flimsy. Fire-safe Christmas decorations reduce the risk of flammability. Here are some guidelines to consider. 

  • Commercial-Grade Holiday Decor: This includes durable materials such as PVC, steel, and aluminum. LED lighting is typically also included as it lasts longer and shines brighter than traditional lights.
  • Fire-Safe Materials: Plastics, metal, treated wood, and foil are all fire-safe. Flame retardant treatments are also recommended.
  • Safety Considerations: Select decorations that are NFPA 701 rated , ensuring they are flame-resistant. UL listed means the product has been tested to ensure safe wiring. 

Do Plan and Book Your Decor Timeline Early

The next of your commercial Christmas decor rules is to plan and book your decor timeline well in advance. Here’s why: 

  • Ensures You Will Have Access to the Products and Services You Need: When the holidays come around, there’s a massive demand for decorations and related services. If you don’t plan early, you may miss out.
  • Helps You Access Great Deals: The best deals on holiday decorations don’t happen right before the holiday. They typically occur during periods of low demand, immediately after the holidays, and during the spring and summer months. Planning early, and even year-round, ensures you can take advantage of these deals.
  • Ensures Orders Arrive on Time: You may require special orders for branded ornaments. Planning early ensures they arrive when it’s time to decorate. 

Do Use Inclusive Themes to Reflect Diverse Guests:

Inclusive holiday decorations for businesses are also essential. Consumers appreciate companies that are inclusive of their beliefs and those of others. Therefore, you should not limit your decorations to Christmas only. Think of other holidays like Hanukkah and Kwanza. 

Another approach is to keep decorations non-denominational. Rather than focusing on a specific holiday, opt for winter themes that are inclusive of everyone. 

Do Work with Professionals

Some businesses may prefer to DIY their B2B holiday decor ideas, thinking it will save them money. However, a professional decorating service offers benefits and can even save you money in the long run. Here are some advantages it provides. 

  • Ensures Safety: DIYing your decorations poses various risks. If decorations are not secure, they can fall on customers and employees, causing injury. Fire is another hazard to consider. When these incidents occur, they can be costly, devastating, and they can ruin your reputation. A professional agency is trained to install decor safely, reducing the risk of accidents. They also have insurance in place and may be liable in the event of an accident.
  • Saves Time: Professional decorators eliminate the need for companies to shop for and install decorations. They have more time to focus on their customers and develop a successful holiday season strategy.
  • Impressive Appearance: Decorators are trained to hang high-quality decor in an aesthetically pleasing fashion that is sure to impress your customers. 

The Critical DON’Ts to Avoid in Business Holiday Decor

Next on our corporate holiday decorating dos and don’ts is what not to do when you decorate. 

Don’t Overcrowd or Block Key Spaces

Overcrowding or blocking key spaces presents the following risks:

  • Accidents: Items can fall on customers or employees, or they can create tripping hazards.
  • Limited Access to Products: Customers may be unable to access the products they need, requiring them to ask an already busy employee for help or causing them to leave the store without a purchase.
  • Interfering with Aesthetics: An overcrowded display may not look aesthetically pleasing. It may even appear unprofessional.
  • Reducing Space: Your display could interfere with the shopping space, making it challenging to accommodate customers during this busy time of year. 

Don’t Use Too Many Themes at Once:

If you can’t decide on a theme for the holiday season, you may be tempted to use the kitchen sink approach and integrate various themes in your decor. However, this is a big don’t on the dos and don’ts of holiday decorations.


Business owners want consumers to remember their store, and the theme will help embed it in their memories. If you use too many themes, it gets confusing and less memorable. It also contributes to a sloppy appearance. 

Don’t Ignore Local Safety Codes and Power Limits

Safety codes vary based on your location, but they may include:

  • Using fire-retardant materials
  • Ensuring there are sprinklers in decorated areas
  • Using UL-approved lights and extensions

Look up safety codes in your area and ensure you are following them to avoid accidents, fines, and penalties.


Circuit capacity also varies, but most businesses use a 20-amp circuit. A safe limit is 80% of that capacity.

Don’t Block Emergency Exits or Pathways

Although safety codes vary by location, almost all localities require businesses to keep emergency exits and pathways clear and unobstructed. If you violate this code, and law enforcement enters your store, you could be fined and penalized. Additionally, you could create a hazard that will put your employees and customers in danger. 

Don’t Leave Decorations Up Too Long After the Holidays

There are several reasons why you should not leave decorations up too long after the holidays. Here are some to consider.


  • Local Laws: Some local laws set a time limit for displays. For example, in Burbank, CA, you are limited to displaying decorations for no more than six weeks per year.
  • Holiday Fatigue: Decorations are special, but if you keep them up year-round, they become ho-hum. Some people may even get annoyed by them.
  • Shows a Lack of Care: If you keep decorations up too long, people may assume you don’t care about your business and may not want to shop at your location. 

Don’t Choose Decor That Doesn’t Scale or Store Well

No business wants to spend a lot of time and money shopping for new decor each year. Therefore, they must choose decorations that scale and store well. Here are some things to consider.


  • Avoid Delicates: When it comes to decorations, you can’t avoid fragile elements. However, you should stay away from ones that are exceptionally delicate and expensive to replace. If you have any breakables, store them carefully to prevent damage.
  • Stock Up on Staples: Get trees , wreaths , and garlands that are easy to decorate with different themes.
  • Select Classic, Not Trendy Decorations: It’s fun to incorporate decorations that align with the latest trends, but keep in mind that these decorations will likely be yesterday’s news come next year. If you want to integrate a trendy theme, choose less expensive items that follow that trend.

Key Safety Considerations for Holiday Decorations in Commercial Spaces

There are various holiday decoration guidelines for businesses to keep in mind, but corporate Christmas display safety is of utmost importance. Here are some things to keep in mind when decorating for the coming season.


  • Inspect Decorations Before Hanging: Inspect decorations looking for signs of blown bulbs and fraying wires, which could pose a safety risk.
  • Don’t Overload Outlets: Avoid plugging too many lights into a single outlet or extension chord to avoid the risk of overheating.
  • Use UL-approved Lights: Use UL-approved lights, which have been tested to ensure a low risk of shock, fire, and other hazards.
  • Avoid Fire Risk: Use flame-retardant materials and keep decorations away from heat sources to avoid fire risk.
  • Secure Cords: Secure cords to prevent them from running across high-traffic areas, contributing to the risk of tripping and damage.
  • Ensure Decorations are Sturdy: Use secure installation methods to prevent decorations from falling and shattering, which could potentially lead to injuries.
  • Follow Ladder Safety Rules: If you DIY decorations, follow OSHA safety rules , ensuring the ladder is on steady ground and using the buddy system. 

Conclusion

These workplace holiday decoration rules should keep your workplace safe and ensure an aesthetically pleasing display, but working with a professional may be your best option. They will ensure your decor looks professional. The team will consider all the dos and don’ts of holiday decorations, guaranteeing your display looks its best.

Dekra-Lite has several years of experience with large-scale holiday decorations. We offer a wide selection of high-quality Christmas products and professional installation. Our team will ensure your office or retail space is dressed to impress.

Contact us when you’re ready to decorate for the holiday season. 

FAQs

What are the best commercial-safe materials for holiday decor?

The best commercial safe materials include PVC, steel, metal, aluminum, plastic, treated wood, and foil. Choose LED and UL-rated lighting. These materials are less likely to pose a fire risk and will withstand the test of time. 

What’s the biggest mistake businesses make with holiday decor?

There are several mistakes businesses can make with holiday decor, but the biggest mistake may be not following safety rules and regulations. Businesses that don’t decorate safely can incur significant expenses, put their customers and employees at risk, and permanently damage their reputations. 

Are there safety regulations for holiday decorations in commercial buildings?

Yes, there are safety regulations for holiday decorations in commercial buildings. They vary depending on your location, but generally, businesses should inspect lights, avoid overloading outlets to prevent electrical hazards, use fire prevention techniques, and ensure decorations are safely hung and installed. 

How do I make our office decorations more inclusive?

Companies can make office decorations more inclusive by ensuring they include holidays such as Hanukkah, Kwanzaa, and Diwali, thereby celebrating the diverse cultural backgrounds of their employees and customers. Alternatively, they may avoid anything too holiday-like and adopt a winter theme instead. 

When Is the Best Time to Start Planning for Commercial Holiday Decorations?

When it comes to planning for commercial holiday decorations, you can never be too early. It may be best to begin planning in the summer to avoid the rush that comes after Halloween. However, planning year-round ensures you always hear about the latest deals and discounts. 

About the Author

Alicia Gonzalez

Alicia Gonzalez is the Sales Manager at Dekra-Lite. She has over 20 years of sales experience, including over 10 years of managing a sales team. If you’re looking for new ways to showcase your holiday spirit, Alicia would love to connect with you.

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