Ultimate Guide to Outdoor Christmas Decorations for Businesses

Outdoor decorating is an essential part of commercial holiday decor. External decorations attract foot traffic, keeping brands competitive during the holiday season. 

Although effective, outdoor decorating can be challenging. You must consider safety given the elements, and purchase decorations that can withstand outdoor environments. 

This article will serve as an outdoor Christmas decorations guide, providing outdoor decoration ideas for companies and ensuring successful results. 

Your business is likely in an area that attracts foot traffic. It may be on a busy avenue or in a shopping center. Either way, most owners will choose a prominent location for their business. 

Most business owners aim to get their brand noticed and remembered. Large-scale Christmas displays can help achieve this objective. 

Holiday displays do more than attract consumers. They put employees and visitors in the holiday spirit, which can pay off in more ways than one. 

Studies reveal that bright, colorful displays release dopamine, a feel-good chemical the brain produces. When employees are happy, they provide better customer service, are more motivated and productive, and become more loyal to their companies.

Consumers will also feel happy, making them want to stay in your shop longer and increasing the odds of purchasing. Your store will also have positive associations that make customers want to return.

First, you must define your budget. Consider:

• The cost of decorations
• The expense of hiring a professional holiday decoration installation services (If applicable)
• Related costs such as wiring, tools, commuting, or shipping costs involved with acquiring decorations

You also want to place your decorations where they can be seen. Here are some general guidelines:

Your timeline for setup and takedown is another crucial component. Here are some things to consider:

• What is the Best Date to Put Up and Take Down Your Decorations? Businesses should put up decorations on time to stay competitive with other companies. If all the other businesses are decorated except yours, you may lose customers. However, if you put up decorations too early, they may cause holiday fatigue. After Halloween and before Thanksgiving is typically ideal. Businesses should also avoid keeping decorations up too long. Take them down after New Year's and prepare for Valentine’s Day.
• What Time Will You Put Up and Take Down Decorations? Time of day is also crucial, as you want to avoid decorating when customers are in the store. Doing so could interfere with shopping and cause a safety hazard. It’s best to plan for a time when the store is closed.
• How Long Will Decorating Take? The duration of your decorating efforts is a factor, as you may need to pay your staff and professionals by the hour. Additionally, considering the need to close the store and the busyness of the season, you won’t want to spend a lot of time on it. Hiring a professional ensures the job gets completed quickly and lets you focus on making this holiday season the best ever.

You can’t do a commercial holiday display without lights. Lights attract customers, which can be seen in the growing darkness during the holiday season. 

Giant ornaments, bows, and garlands add cheer to outdoor holiday decor for businesses. Here are some ideas for integrating them into your design.

Few displays are complete without a tree or a wreath. Pre-lit outdoor Christmas trees are ideal because they are pre-decorated. They will save you time and money on decorating efforts and look professional. 

Branded holiday decor for businesses makes companies more memorable. It reminds people there’s a name behind the display, so they will be more likely to think of you when they need your products and services. Here are some ways to include branding in your decorative efforts:

• Integrate brand colors into your display

• Choose ornaments and display elements that feature your brand logo

• Integrating products you sell into your display; for example, a clothing company may use ornaments that feature their jeans, t-shirts, and accessories 

Weather-resistant materials and fixtures are a must. They will withstand the elements and ensure safety in dangerous conditions. Typical characteristics of commercial-grade Christmas ornaments include the following: 

Electrical safety is a huge concern for businesses during the holiday season. Injuries can be devastating. They can also cost companies millions of dollars and ruin their reputations. However, the right approach can keep your company, employees, and customers safe.

• Use Outdoor Rated Lights: Outdoor-rated lights feature waterproof connections and sturdy installation to prevent shocks and fires. Most feature a red UL mark, which indicates the product is safe for indoor and outdoor use. Ensure extension cords are outdoor-rated as well.

• Use GFCIs: Ground fault circuit interrupters detect when a load is too powerful and shut systems down before a hazard occurs.

• Scrutinize Components: Inspect components to ensure they are not damaged. Frayed wires and broken bulbs and filaments may cause a fire.

• Fasten Cords and Ornaments: Fasten these elements so they don’t get blown around by the wind, potentially causing damage.

• Keep Wires Dry: Hang wires to prevent contact with snow or standing water. 

This outdoor Christmas decorations guide reveals the benefits of exterior displays. They attract foot traffic, ensuring your holiday season’s success. However, using quality decorations and staying safe is essential. 

Dekra Lite offers assistance. Our durable outdoor Christmas decor will withstand the elements and the test of time. We also provide professional decorating services, ensuring safety and saving your company time during the busy holiday season. 

Contact us to learn more about our holiday products and services. 

The best outdoor decorations for high-traffic areas are the ones that catch people’s attention. Lights are ideal because they stand out when it’s dark and gloomy outside. Oversized ornaments can’t be missed. You should also consider hanging ornaments high up to increase visibility.

It’s best to install holiday decor sometime between Halloween and Thanksgiving. If you install lights too early, people will get holiday fatigue. Install them too late, and your business may get overlooked as the one undecorated storefront on the block. Consider putting them up after taking your Halloween decorations down for effective results. 

Yes, most outdoor commercial decorations are reusable. The only exception is ‘real’ decorations like Christmas trees, wreaths, and foliage. However, other decorations will last for years with proper care. 

Various retailers sell outdoor decorations for businesses, including online and brick-and-mortar locations. Here are some things to look for when finding one that’s right for you. 

• Reviews: Look at customer and expert reviews to ensure the seller has a history of providing excellent service to their community.

• Selection: Ensure the seller offers a selection that aligns with your taste and decorating needs.

• Price: The seller should offer reasonable prices.

• Ship Time: When buying online, ensure the seller ships promptly so you get your decorations on time. 

Yes, you can purchase Christmas decor customized to match your branding. You may order ornaments that feature your logo or the products you sell from sellers that offer personalization services. Businesses can also invest in lights that feature their brand colors or match their branding, which can save some money and effort, but may not be as effective in marketing.