We're Very Merry About Very Peri

At the end of each year, Pantone’s color experts select a shade that promises to defy the previous year’s troubles and define the new year’s trajectory. This year, that shade is PANTONE 17-3938 –– Very Peri. 

“PANTONE 17-3938 Very Peri places the future ahead in a new light,” the color authority stated in it’s 2022 Color of the Year Introduction. This “spritely, joyous” hue is intended to spark creativity and expression.

Whether you’re already a periwinkle proponent or you’re looking to brighten up your branding for the first time, here are our top three ways to incorporate Very Peri into your 2022 marketing.

Put Very Peri Front and Center

Monochromatic styles took over in 2021. So if you’re looking to go all out with your Very Peri color palette, we’re here for it. 

We’ll custom design your signage, window graphics, and adhesive wall and floor graphics to center your branding around the blue hue. Not to mention, we love pairing this shade with our silver and cool white embellishments like our Waterloo Stars and LED Light Spheres.

Pair Very Peri With Your Existing Brand Colors

Already have an established brand identity? Try inviting Very Peri into the mix!

This is an exciting way to freshen up drab displays with an unexpected pop of color. 

Check out Dekra-Lite’s classic red and green color palette with a dash of Very Peri.

Incorporate Shades and Harmonies

If Very Peri feels very overwhelming, that’s okay too. You can have too much of a good thing, after all. 

But just because Very Peri isn’t your cup of tea doesn’t mean you have to completely forego the annual trend. 

Whether your branding needs highlights or shadows, there’s a Very Peri shade for everyone. 

Wondering how your marketing will look dressed in Very Peri? Give us a call to get started on custom signage and find out!